In the Interactive Design course, my colleagues and I imagined a collaboration between the SNCF and the Lego Group. The event would take place in train stations of Paris. A construction area will be set and the travelers are invited to create a piece of a collaborative Lego scene according to a theme.
I made an advertising poster that would be displayed in the participating train stations. where the event happens. I used the three primary colors to make a simple, colorful and catchy design, reminiscent of Lego bricks. The illustration reminds the travelers that with simple bricks, we can imagine an infinity of stories.